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With Grand Theft Auto 6 still a way off release (until May 2026, in fact), players might be forgiven for feeling a little, well, impatient.
Step forward, Grand Theft Auto London. Or at least, the trailer for an imagined GTA London. The brainchild of 3D artist and director Carlos Rico, it’s an homage to the GTA franchise, if that franchise happened to be set in the UK capital instead.
Over the course of roughly a minute, we see people having punch-ups on the platform at Mile End underground station (something he animated himself), a man with a shotgun driving a Land Rover, run-ins with the Met and hanging from a helicopter above the Houses of Parliament.
What made it in? “I wanted a good mix of the obvious spots, like Piccadilly Circus and Big Ben, along with places that have more sentimental value to me, like Southbank Skatepark,” he says.
In the Christian Pentecostal faith, you are taught to call your wants and desires into existence, and to speak and act as though the things you asked for are already here—and that is exactly what needs to happen in the case of Carlos.mov, real name Carlos Rico, the 3D graphic artist whose homemade GTA London trailer has led hundreds of thousands of people across the UK (and beyond) to call for it to be a real Grand Theft Auto spin-off.
Earlier this month, the 29-year-old East Londoner went viral almost immediately after dropping the trailer to his IG, mainly due to how close to reality the city was depicted, while also including things that would never really happen but could have done in a different life or circumstance. The clip features everything from a DJ AG set with Skepta and Jme (which actually happened and looks eerily similar) to a street-fighting D Double E in an underground train station, from a police-chasing money heist to the shooting-down of a racist EDL hideout spot. Rockstar Games, if you’re listening: make. this. happen!
I caught up with Carlos Rico to find out more.
Sportswear giant Champion has unveiled the next chapter of its Still In The Game campaign — a bold, cinematic film directed by Carlos Rico, the creative force behind the original Grand Theft Auto: London trailer.
Marking more than a century at the centre of sport, culture and performance, the campaign doesn’t dwell on nostalgia. Instead, it positions Champion as a brand that continues to shape athletic and streetwear culture in 2026 and beyond.
For a generation raised on gaming visuals, hybrid training culture and crossover fashion, Champion is making one thing clear: it’s not just heritage — it’s still relevant.